SEO
Even the most stunning website with top notch UX will not live up to its potential if it cannot be found. Search engine optimisation (SEO) is more than simply targeting keywords (although they are pretty darn important!). Ensuring search engines can effectively crawl a site, a super fast mobile loading speed and well researched and targeted keywords are a winning combination.
SEO services:
Technical SEO
Keyword Research
On-page Optimisation
SEO Audits
Technical SEO
Technical SEO focuses on ensuring your site can be crawled and indexed without issue. It also serves to improve search visibility. We can help clients assess technical SEO issues (such as; site security, broken links, site speed, poor URL structure, duplicate content and incorrect use of no index) and implement remedial strategies. As a website grows and ages it is important to continue to closely monitor technical KPIs to ensure no loss of crawlability and subsequent visibility.
Keyword Research
There is a fine art to creating a successful keyword strategy. Simply targeting the most popular search terms is rarely the most effective tactic. Understanding search intent, creating silos of related keywords which are targeted through different content types is proven to be successful. An effective keyword strategy will then inform on-page SEO activities to ensure the most effective search visibility.
Content Marketing
Whilst you may want to target a keyword, content should always be written for your audience and not Google. Creating engaging, researched and well written copy, articles and blogs will help your search visibility grow enormously. Content marketing should also not be restricted to your own site. A targeted back links strategy will add yet another effective string to your SEO bow.
Ways of working
If you’re looking for SEO support there are a number of ways we can work together:
- one off audit and strategy
- optimisation project – on page SEO
- ongoing SEO management
- training
Indicative fees dependent on site and requirements; ongoing monthly management from £400 pcm, one off audit and strategy from £500. All clients are given a bespoke quote and proposal after an initial discovery call.
